Social Media.
Social media is all about strategy.
Anyone can post a video. The trick is knowing why it works, who it's for, and what makes someone stop scrolling long enough to actually watch. That's the part I've spent years getting good at.
Here’s what’s happening.
Here's What's Happening is a daily short-form news show I write, host, shoot, and edit entirely on my own, distributed across Straight Arrow’s TikTok, Instagram, YouTube Shorts, Facebook, and X.
In under two years, it's contributed to 56M+ views, 118M+ impressions, and 389K+ followers across platforms, with a 5.43% engagement rate that consistently outperforms the channel average.
$7 Doritos cost Frito-Lay billions; now they’re cutting prices
Apr 7, 2026
TikTok: 1M views, 52k likes, 6.7k comments
Instagram: 124k views, 5.6k likes, 977 comments
YouTube: 44k views, 1.5k likes, 394 comments
Why Trump is turning the Lincoln Memorial reflecting pool blue
Apr 28, 2026
YouTube: 4M views, 187k likes, 13k comments
Instagram: 446k views, 16.8k likes, 1.6k comments
TikTok: 992k views, 39k likes, 1.1k comments
Can you make a meal for $3? Brooke Rollins says so. Let’s check the receipts.
X: 51.2k views, 200 likes, 20 comments
YouTube: 19k views, 790 likes, 132 comments
TikTok: 14k views, 1k likes, 57 comments
Instagram: 6.8k views, 294 likes, 7 comments
Inflation cooled, so why didn't prices come down?
Jun 5, 2026
YouTube: 1M views, 46k likes, 3.2k comments
Instagram: 454k views, 40k likes, 751 comments
Daily News Videos
Politics moves fast online, and context is usually the first casualty. These edits take the moments you've already seen and fill in what got left out: the setup, the stakes, and what happened next. No spin. Just the full picture.
Rep. Jamie Raskin questions Attorney General Pam Bondi over Epstein Victims’ Privacy
YouTube: 3.1M views, 108k likes
TikTok: 57k views, 4k likes
Instagram: 864k views, 76.2k likes
Cinematography.
Cinematography is where my formal training shows most directly, built on the foundation I picked up in college film classes.